Michael S.Nielsen, advisor at Freightify, asks "How prepared are you for the next disruption?"

Michael S.Nielsen, advisor at Freightify, asks "How prepared are you for the next disruption?"

Michael S.Nielsen, advisor at Freightify, asks "How prepared are you for the next disruption?"

Michael S.Nielsen, advisor at Freightify, asks "How prepared are you for the next disruption?"

Mar 18, 2024

5-8 min read

Michael S.Nielsen asks "How prepared are you for the next disruption?"

Michael S. Nielsen, Advisor at Freightify | Mar 14, 2024, 10.30 AM CET

In the fast-paced world of logistics, the only constant is change. Each day presents new challenges and opportunities, demanding vigilance and adaptability from industry players.


The Dual Nature of Crisis:

Amidst the crisis, winners are the ones who can predict, act and take advantage of new situations and crises before their competitors.

This may be best described using the Japanese word for Crisis "危機" composed of two characters: one for danger and the other for opportunity. A crisis is a combination of a threat and a chance, and the outcome depends on how you act.

Indeed, recent years have borne witness to a series of disruptions—COVID-19, the Suez Canal Blockage, Brexit, and the Red Sea crisis—each reshaping the logistics landscape with profound consequences.


How do you stay ahead of the curve and prepare for the next disruption?

Preparing for the next disruption necessitates rapid assessment and decisive action. In a digital age brimming with solutions, access to timely information and digital tools is paramount. While the logistics sector has historically lagged in digital adoption, the present offers a wealth of solutions to enhance efficiency and responsiveness.

One way to stay ahead of the curve is to join the Freightonomics community, where freight forwarders share insights, best practices, and tips on managing rates effectively. Beyond offering the freight rate management tool, Freightify empowers Freightonomics to foster a community of forward-thinking professionals united in their pursuit of growth and excellence.

The recent upgrade from Freightify to constantly stay updated on rate changes provides the digital solution to act quickly. Customers can monitor the market trends, compare rates from different carriers, and promptly refresh their quotations during disruptions. This way, you can always make informed decisions and optimize your rates. For more information visit the reference here.


Why the stakes are high?

Consider the Red Sea crisis, where price volatility reached staggering heights within a mere 24 hours.

As the Red Sea situation developed during mid-December, the daily rates from the Far East to Europe changed by more than 100% within 24 hours, as seen below:


Michael S.Nielsen asks "How prepared are you for the next disruption?"

Michael S. Nielsen, Advisor at Freightify | Mar 14, 2024, 10.30 AM CET

In the fast-paced world of logistics, the only constant is change. Each day presents new challenges and opportunities, demanding vigilance and adaptability from industry players.


The Dual Nature of Crisis:

Amidst the crisis, winners are the ones who can predict, act and take advantage of new situations and crises before their competitors.

This may be best described using the Japanese word for Crisis "危機" composed of two characters: one for danger and the other for opportunity. A crisis is a combination of a threat and a chance, and the outcome depends on how you act.

Indeed, recent years have borne witness to a series of disruptions—COVID-19, the Suez Canal Blockage, Brexit, and the Red Sea crisis—each reshaping the logistics landscape with profound consequences.


How do you stay ahead of the curve and prepare for the next disruption?

Preparing for the next disruption necessitates rapid assessment and decisive action. In a digital age brimming with solutions, access to timely information and digital tools is paramount. While the logistics sector has historically lagged in digital adoption, the present offers a wealth of solutions to enhance efficiency and responsiveness.

One way to stay ahead of the curve is to join the Freightonomics community, where freight forwarders share insights, best practices, and tips on managing rates effectively. Beyond offering the freight rate management tool, Freightify empowers Freightonomics to foster a community of forward-thinking professionals united in their pursuit of growth and excellence.

The recent upgrade from Freightify to constantly stay updated on rate changes provides the digital solution to act quickly. Customers can monitor the market trends, compare rates from different carriers, and promptly refresh their quotations during disruptions. This way, you can always make informed decisions and optimize your rates. For more information visit the reference here.


Why the stakes are high?

Consider the Red Sea crisis, where price volatility reached staggering heights within a mere 24 hours.

As the Red Sea situation developed during mid-December, the daily rates from the Far East to Europe changed by more than 100% within 24 hours, as seen below:


Michael S.Nielsen asks "How prepared are you for the next disruption?"

Michael S. Nielsen, Advisor at Freightify | Mar 14, 2024, 10.30 AM CET

In the fast-paced world of logistics, the only constant is change. Each day presents new challenges and opportunities, demanding vigilance and adaptability from industry players.


The Dual Nature of Crisis:

Amidst the crisis, winners are the ones who can predict, act and take advantage of new situations and crises before their competitors.

This may be best described using the Japanese word for Crisis "危機" composed of two characters: one for danger and the other for opportunity. A crisis is a combination of a threat and a chance, and the outcome depends on how you act.

Indeed, recent years have borne witness to a series of disruptions—COVID-19, the Suez Canal Blockage, Brexit, and the Red Sea crisis—each reshaping the logistics landscape with profound consequences.


How do you stay ahead of the curve and prepare for the next disruption?

Preparing for the next disruption necessitates rapid assessment and decisive action. In a digital age brimming with solutions, access to timely information and digital tools is paramount. While the logistics sector has historically lagged in digital adoption, the present offers a wealth of solutions to enhance efficiency and responsiveness.

One way to stay ahead of the curve is to join the Freightonomics community, where freight forwarders share insights, best practices, and tips on managing rates effectively. Beyond offering the freight rate management tool, Freightify empowers Freightonomics to foster a community of forward-thinking professionals united in their pursuit of growth and excellence.

The recent upgrade from Freightify to constantly stay updated on rate changes provides the digital solution to act quickly. Customers can monitor the market trends, compare rates from different carriers, and promptly refresh their quotations during disruptions. This way, you can always make informed decisions and optimize your rates. For more information visit the reference here.


Why the stakes are high?

Consider the Red Sea crisis, where price volatility reached staggering heights within a mere 24 hours.

As the Red Sea situation developed during mid-December, the daily rates from the Far East to Europe changed by more than 100% within 24 hours, as seen below:


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